Tag Archives: knowledge

Thinking outside the box with CPD

Rachel Drinkwater
Senior Business Analyst
Coventry University

The Business Analysis Conference Europe 2018

Following on from my earlier posts about convergence, creativity, customer focus, and empathy, this article looks at another of the themes which was prevalent throughout the Business Analysis Europe Conference 2018: Continuing Professional Development (CPD).
As the first month of the year draws to a close, with the threat of freezing temperatures and snow, many of us may find our resolve to stick to a new year programme of healthy eating, more exercise and quitting our vices of choice tested. The desire to curl up in front of the fire with a drink and some comfort food may well become harder to resist as temptation knocks on the snow-laden window.
But not all resolutions are about quitting bad habits. Many of us will have started the year with goals to learn a new skill, gain a new qualification or simply to learn something new and certainly many of the speakers at last year’s Business Analysis Conference 2018 appeared to advocate this as a personal goal.

CPD outside the box

Indeed much of the focus of Sir Clive Woodward’s inspiring keynote talk on the morning of Day 2 was on ‘relentless learning’; a lifelong practice of curiosity, seeking out new knowledge and dedicating time and energy to Continuing Professional Development (CPD). However, Sir Clive advocated thinking outside of the box with your learning as skills and knowledge which may initially seem irrelevant to your role, may give you unexpected benefits. I believe that this is particularly true today, with an unprecedented rate of technological change and new entrants to almost every industry seeking to disrupt the status quo, it is difficult to predict what skills any job role will require in the future.
Further to my earlier blog on convergence, I find it quite exciting that twelve years ago, the job roles of ‘Digital Marketing Manager’ or ‘Social Media Content Producer’ didn’t really exist. Where traditionally marketing and IT were somewhat separate entities, technological developments and the adoption of web technologies and digital marketing, have caused the two to converge. Many marketing roles require more technological knowledge and business-facing IT roles require more of an understanding of customer behaviour than perhaps ever before.
Sir Clive’s example of developing skills outside of your immediate field, was his experience of managing the England rugby team. When he took over management of the team, he bought a laptop for each team member and insisted that they learned how to use it; an unusual ask perhaps in an era where device ownership was significantly less pervasive than it is today. Facing scepticism from the team and critics alike, Woodward argued that ‘those that win at technology, tend to win’ and he was proved right.
In due course, a sophisticated sports monitoring software package arrived on the market, enabling video playback of a match, overlaid with data and analytics which could provide insight into player behaviour, strategy and tactics from both teams. With their new-found IT skills, the entire team were able to analyse, learn and understand their – and the opposing team’s – gameplay and input recommendations for improvements to tactics and strategy based upon this. Had the team constrained their skills development to the core skillset needed for playing rugby, it is likely that they would not have been able to embrace this technology, leverage its capabilities and collectively gain so much benefit and competitive advantage from its use.

Time and cost hacks for CPD

When it comes to finding ways to develop your skills, particularly when self-funding, it may seem that cost is prohibitive, but learning doesn’t need to be expensive. Platforms such as FutureLearn and the OU’s OpenLearn have a plethora of free, online courses at all levels, many of which are modules taken from current degree courses. There are also a number of free conferences and networking events for many industries and areas of interest. Jisc’s annual Digifest the Education sector is a personal favourite. Tools such as Eventbrite, Meetup or simply Google can all help you to find free events near you. Viewing videos on YouTube or TED can be another way of learning quickly and informally.
Time may be another factor that poses a barrier to CPD, but this is where digital technologies can really help. Many courses are now delivered digitally and can be consumed in bite-sized chunks at a time to suit you. This micro-learning is one of many trends towards digitisation and consumer-centred demand in learning technology and is brilliant for busy people to squeeze in some structured personal development throughout the course of the day. Do you find yourself scrolling endlessly through Facebook or LinkedIn? Why not switch one of those scrolling sessions to viewing a short training video? Better still if ‘spend less time on social media’ was one of your new year’s resolutions!
Learning doesn’t need to be structured either. The old adage ‘you learn something new every day’ is quite true, but often we don’t realise that we’re picking up new skills and learning new things. Putting aside a few minutes at the end of the day to consider what you’ve learnt and how you can apply it helps to identify these ‘on the job’ development opportunities. But what if you’re finding that you’re not learning anything new? Well, perhaps it’s time to start looking for new opportunities in or out of work to stretch, develop and grow yourself. Learning a new skill as a hobby can also open doors or show you new paths. You may enjoy your new sport, art or community hobby so much you may decide to make a career from it, or find a way to incorporate your new skillset learned from your hobby to enhance your job and career. For example, in my spare time, I perform as an actor in a theatre group. At work, I use the skills I’ve learned in my acting training when approaching public speaking or facilitating workshops. I also run training courses on this for my colleagues in order to share my somewhat unconventional skillset!
So to summarise, learning doesn’t necessarily need to be related to your day job. All new skills are valuable and as demonstrated by Sir Clive and the England rugby squad, you never know when you will use something that initially seems completely unrelated to your job. Take control of your own development by being mindful of opportunities when they present themselves to you and using digital platforms for free, quick micro learning that can fit into your life when and where it suits you.

Coming Soon…

We’re nearly at the end of my series of ‘Top Takeaways from the Business Analysis Conference 2018’, so thank you to everyone who has been following these blogs and commenting. For the final instalment on the theme of ‘Catastrophising’, I will be trying something a little different and not only creating my first vlog, but doing so from Death Valley in California and Red Rock Canyon in Nevada! Watch this space and all will become clear!
This blog first appeared on Rachel’s Linkedin blog.
Interested in finding out more about a UCISA bursary, then visit UCISA Bursary Scheme.

Breaking the ice and digital literacies at DigiPedLab 2017


Beccy Dresden
Senior TEL Designer
The Open University

 

 

 

DigiPedLab Vancouver 2017 – Day 1

Beccy Dresden was funded to attend this event as a 2017 UCISA bursary winner

Breaking the ice

(One minor quibble though: not enough coffee on Day 1!)

At any really cool educational event these days, there has to be Lego, right? Well DigPedLab was no exception. As an icebreaker, each table was given a box of bricks and bits, we were instructed to introduce ourselves to our neighbour and, based on what we said and the available Lego, they had to create an avatar for us. The lovely Greg Chan gave me abundant shiny hair and a dog: what more could I ask for? NB My less-than-beaming smile below is due to horrific jetlag and a dislike of being photographed, not dissatisfaction with my avatar!

 

I can’t resist sharing this one with you too…

A speech and a song

To formally kick off the institute we were treated to an amazing, inspiring speech and a traditional song from a Kwantlen First Nation elder (the institute was sponsored by and held at Kwantlen Polytechnic University’s Richmond campus, just outside Vancouver).

DigPedLab co-founder Sean Michael Morris then made us laugh by commenting that this event wouldn’t have happened without Trump – the Virginia Institute,  which took place a week or so after Vancouver’s, was meant to ‘bring everyone together in one place’, after three separate DigPedLabs in 2016, but the President’s travel ban made it impossible for some key participants to get to the USA in 2017.

Morning session – Literacies track

Bonnie Stewart kicked off the digital literacies track with a bit of activity: getting us to vote with our feet (Runaround style!) on a digital literacies ‘survey’ and emphasising (with reference to Lisa Simpson) that there were no ‘right’ answers.

 

(Click on image to enlarge)

 

 

 

These were my favourite questions/answers…

I need to find resources to teach/write with. I do the following:
0=nothing. Last year’s notes are fine.
1=check the library
2=Google stuff
3=crowdsource my digital network

I know what the following mean/do:
command f
404
PLN
swipe right
LMGTFY

When I Google myself I find:
0=Google myself?
1=An ax-murderer with my name
2=Vaguely embarrassing pictures my buddy tagged on FB  3=Traces of my work on the first search return page
4=A fair & cultivated representation of who I am and what I do.

As you can probably imagine, this activity caused lots of laughter and a few revelations.

We then sat down and went round the room briefly introducing ourselves and explaining our experience/interest in digital literacies. The Literacies track had proved extremely popular, so rather than being a small group, there were actually nearly 30 participants for Bonnie to wrangle. Two Brits apart from me – David White from The University of the Arts London, and Penny Andrews, a PhD student at the University of Sheffield (and a brilliant follow on Twitter) – a professor from Puerto Rico, an educator based in the Austrian Alps, and the rest from North America, a mix of librarians, academics, educational project managers, IT folk, and even a practising attorney. This diversity was one of the many things that made DigPedLab so attractive to me: I wanted my western European, middle-class, middle-aged, cis white female perspective to be thoroughly challenged. Over the course of the weekend, it certainly was.

Digital literacies defined?

Having let off some steam and started to get to know one another, the teaching began in earnest. As I write this, I’m looking at Bonnie’s PowerPoint, and wondering what I can possibly say that’s more useful/informative than just sharing her slides verbatim, but I’ll try to limit myself to just a handful, and share my observations/responses to them.

(Slide courtesy of Bonnie Stewart. Click on image to enlarge)

The cluster at the top left represents the institutional model, whereas the bottom rightish cluster is the present. The idea of education as market is not necessarily progression, and these shifts are only loosely tied. Dealing with data/ information/ knowledge abundance is arguably the biggest challenge for digital literacies to overcome.

 

 

 

Key points to remember in the context of digital literacies:

  • (access to) content does not equal literacy
  • web does not equal digital
  • tech does not equal digital literacy.

The concept of ‘literacy’ is changing, because there’s so much more than literature now, and the goal of education is handling data, rather than just accumulating it.

Bonnie then summarised what she planned for us to explore over the next three days.

 

(Slide courtesy of Bonnie Stewart. Click on image to enlarge)

She gave us a timeline of literacy: from considering it as a threat to the knowledge of classical scholars in 400 BCE, to the control of knowledge via the spread of printing presses throughout Europe in 1500 CE, to the management and synthesis of knowledge we’re dealing with in the present day. A quote from educational researcher Doug Belshaw neatly encapsulated this:

 

 

“Digital literacies are not solely about technical proficiency but about the issues, norms, and habits of mind surrounding technologies used for a particular purpose.”

Or, as I noted it down at the time, thinking about technologies vs being a techie!

Bonnie highlighted more benefits of developing your digital literacy:

  • improving your capacity to analyse a medium’s affordances
  • identifying ‘thinking tools’ to help you manage knowledge abundance – I think this is a particular challenge for those of us working at the interface of education and technology, where abundance can all too easily become overload.

This led us on to thinking about networks…

The power of networks

 (Slide courtesy of Bonnie Stewart. Click on image to enlarge)

 

 

 

 

 

…and another fun stand-up activity about one-to-one, one-to-many, and many-to-many interactions, and how we become network nodes, forming webs of visible (and invisible) connections.

 

(Slide courtesy of Bonnie Stewart. Click on image to enlarge)

 

 

 

 

Finally, we discussed the ‘price of admission’ to these networks: public identity. Bonnie’s references here ranged from Jon Ronson’s So You’ve Been Publicly Shamed to Walter Ong’s work on oral traditions vs literate traditions:

  • oral traditions – participatory, situational, social, formulaic, agonistic (conflict based), rhetorical (vs the ‘artificial memory aid’ of writing)
  • literate traditions – interiorised, abstracted, innovative, precise, analytical, indexed.

If I understood correctly, how this relates to social media is that we experience the instant message, the tweet, in an oral way – although they are textual verbal exchanges, they register psychologically as having the temporal immediacy of oral exchange (Ong, 1996). But the flipside of this is that because these ‘speech-based activities’ on social media can be captured as if they were print literature, we end up with a call-out culture that treats flippant remarks like gospel.

 

(Click on image to enlarge)

 

 

 

 

The takeaway from this session for me? Digital literacy is about knowing how to manage audience, visibility and publics.

 Interested in finding out more about a UCISA bursary, then visit UCISA Bursary Scheme.